Entrepreneurs view time as their most valuable resource, and also their most scarce resource. We can’t do anything to change time. We can’t slow it down, we can’t speed it up. At the beginning of our lives time is plentiful, but as we get older it becomes scarcer and scarcer and therefore more and more valuable. Whilst you can’t manage time, we can manage ourselves to make time work for us in the best way possible. Time is a resource we need, not only for our business, but also for our lives. All the things that we want to do require time as well as money.
In many ways time is much more important for entrepreneurs than it is for those in the corporate world. Employees have limits on their time set by corporate governance and the corporate culture (hopefully). However, entrepreneurs don’t have those constraints and, particularly at the start of a new business, all of their time is taken up in their business rather than anything else.
Just as junk expands to fill the available space in a house, so work expands to fill the available time. It is necessary to plan our lives first to achieve personal goals, so restricting time for work and thus forcing a concentration on high value tasks.